In a one-of-a-kind fusion of cutting-edge technology and bold streetwear fashion, HONOR, a global tech leader, has announced a collaboration with renowned local brand GALXBOY as part of the newly launched HONOR 200 Series. This collaboration is set to redefine style and innovation, capturing the attention of tech enthusiasts and fashionistas alike.
HONOR has ambitions for the HONOR 200 Series to be the most stylish product range in the market, and In line with this, the brand has used this opportunity to unite with GALXBOY to create a limited-edition customized bag with their signature aesthetic.
Fred Zhou, CEO of HONOR South Africa says, “We are thrilled to collaborate with GALXBOY for the launch of the HONOR 200 Series. This collaboration represents a leap forward in merging technology and contemporary fashion, offering our customers a unique and stylish experience that’s proudly South African.”
The exclusive HONOR 200 Series launch event, held in Johannesburg on Wednesday, 24 July, where the announcement was made, featured live demonstrations of the HONOR 200 Series, a stunning runway show of GALXBOY’s latest collection, and interactive experiences. Guests mingled with trailblazing celebrities and influencers, including brand partners Thembi Seete, DJ Tira, Liyema Pantsi, Young Stunna, NaakMusiq, and many more who are spearheading the #HONOR200Movement with their unique styles.
Adding to the excitement, GQ Magazine South Africa endorsed the HONOR 200 Series as the most stylish smartphone on the market, further validating HONOR’s ambitions and achievements with this new range.
Interactive Contests and Giveaways:
As part of the campaign, fans can participate in exclusive contests and giveaways, with chances to win the limited-edition HONOR 200 Series and GALXBOY customized bags and merchandise. These interactive initiatives are designed to engage the community and build excitement and anticipation.
“Working with HONOR has been an inspiring journey,” said Thatiso Dube, Founder and Creative Director of GALXBOY. “The HONOR 200 Series embodies innovation and style, and we’re excited to bring our unique design perspective into the mix. Together, we’ve redefined the boundaries by blending the ever-changing world of technology with innovative design and fashion.
Availability
The HONOR 200 Pro and HONOR 200 will be available at the recommended retail prices of R19,999 and R15,999, respectively, starting 1 August 2024, at retailers and network providers nationwide. And the merchandise collaboration with GALXBOY will launch very soon.
The HONOR 200 Lite, the first in the range, launched earlier this month is already available across the country for the exciting retail price of R9,999.
About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.