We’ve all watched a YouTube video where some DIY deity creates magic with crafts. At some point many of us have even thought “I could do that”. Fortunately, turning your passions into profits has never been easier, all you need is the right set of tools and these helpful tips.
Find Your Niche:
You don’t need to be a unicorn, but you do need to find the thing that makes your idea special. Ask yourself questions like, “What need does this fulfil?”, research competing ideas. Whether it’s personalised home decor, custom garden accessories, or bespoke fashion items, focus on what you love to create and remember that knowing you can do it is only the first step.
START!
There is no time like the present. The best way to realise your dreams is to put action behind them. You don’t need to wait till you get an MBA to get your business going. Get started right away. Identify what you need, write up a plan of action and away you go.
Build Your Brand:
This is your chance to tell your story. Shout it from the social media rooftops! Make YouTube videos and give people the opportunity to connect with your work. If the garden is your happy place, why not give it a bit more personality by crafting custom markers for your plants and herbs? While you are at it, show your target market the creative process. Take them on a behind-the-scenes tour and let them experience your ideas.
“It just takes one Cricut machine to help you create spaces and products that overflow with your own personal je ne sais quoi. So many of our Cricut businesses have gone on to become beloved brands and they all started with a Cricut machine and an idea,” said Martin Kruger, Director of sales and marketing in the Middle East, Turkey and Africa for Cricut
A Cricut business is a crafting business that sells products made using a Cricut machine, a smart cutting machine that reproduces digital designs by cutting them out of materials like paper, leather, fabric, vinyl, and wood.
Turn Your Crafts into Currency
If you need somewhere to put your crafting powers to practice, swing by the East Coast Radio House and Garden Show on the 29th of June at the Durban Exhibition Centre. Put your design skills to the test and create your own shopping bag for a chance to win a cash prize worth R100,000!
For competition details click here and remember that you’ll always make the cut with Cricut.