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Research Suggests You Need to Bring Your Friends to Games Night!

In a world dominated by digital distractions and fleeting online interactions, the humble games night is making a triumphant return, and it’s not just about nostalgia. Playing games together is one of the most powerful ways to strengthen social bonds, with 81% of people thinking play has the power to improve the health and wellbeing, according to the Shape of Play research released by Mattel.

This winter, Mattel Games invite you to tap into that magic of the The Ultimate Games Night. This social experience at BlackBrick hotels, blends iconic board games, friendly competition, and real connection in a way that benefits you in the following ways:

The study revealed that 82% of adults say play helps them relax and unwind, while 77% say it helps them feel more present. In a time when many feel overwhelmed or emotionally checked out, these are powerful reminders of how impactful something as simple as a board game can be for people who are craving deeper connections and shared experiences that cuts across age, culture, and background, to bring people together.

Play isn’t just an escape, it’s a vital part of emotional wellbeing. According to the Shape of Play report, 72% of people say they feel happier when they play and 69% report feeling more connected to others. That makes group games a tool for mental and social wellness, not just entertainment.

Critically, three in four people surveyed believe that the world would be a better place if more people played. In a time of digital fatigue and disconnection, face-to-face gaming creates a space for laughter, vulnerability, and bonding, qualities we all need more of.

The same research shows that nearly 60% of adults would like to play more but often don’t make the time. The Ultimate Games Night offers the perfect opportunity to fix that, with no pressure, just people showing up and remembering how good it feels to laugh together.

Whether you’re building a 5-letter word, defending your UNO honour, or trying to draw a giraffe in 20 seconds, the act of playing together reminds us what matters: connection, laughter, and presence. Because inside every game box lies something we all need more of: fun, focus, and a little bit of magic.

EVENT DETAILS:
The Ultimate Games Night by Mattel Games at BlackBrick Hotels
When:s Wednesday in June & the first week of July
Where: BlackBrick Johannesburg & BlackBrick Cape Town
Secure Your slot: https://forms.office.com/r/Q4vJpvMFZ4
Entry: Free

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