Temu, the direct-from-factory marketplace, is South Africa’s most downloaded app and leads downloads globally in 2024, according to Apple’s latest App Store rankings. This latest data underscores the growing popularity and trust in Temu among South African consumers.
Known for its innovative direct-from-factory model, Temu began serving consumers in South Africa in January 2024, offering a wide range of merchandise at affordable prices.
Globally, Temu holds the #1 position at App Store’s free app download charts in 24 markets, including the United States, the United Kingdom, Germany, Spain, Ireland, Australia, South Korea and Mexico. It also ranks as the second most downloaded iPhone app in countries like Italy, France and Japan
Global Recognition
Since its U.S debut in 2022, Temu has expanded its services to over 80 markets worldwide across the Americas, Europe, the Middle East, Africa, Asia, and Oceania.
Temu’s rapid rise in popularity is driven by its direct-from-factory model, which streamlines the supply chain and minimises intermediaries and associated costs. As a result, Temu is able to offer the same quality products at affordable prices, passing on savings to consumers.
Note: App Store rankings are based on download data as of December 17, 2024. For further details, please visit:
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Apple App Store Rankings: Apple Newsroom
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Temu Seller Portal: Seller Registration