Durban, South Africa, 06 June 2025: Shield is turning up the fun and the freshness at this year’s Comrades Marathon! Keep your eyes peeled for Luc Quevauvilliers, the brave (and slightly crazy) runner taking on the full 90km between Durban and Pietermaritzburg dressed head-to-toe as a giant Shield deodorant can.
Yep, you read that right. He’s running in a full-body mascot suit to prove just how powerful Shield’s motion-activated freshness really is. As the race heats up, Luc aka Shield Can Man will be bringing the cool, showing that no amount of sweat or movement can stand in the way of Shield’s long-lasting freshness.
“Comrades is the ultimate test of movement and endurance,” says Anele Nzimande-Maphanga, Head of Communications & PR for Shield South Africa. “Luc is literally bringing the heat and Shield is bringing the freshness!”
Luc is no stranger to outrageous endurance stunts, but this might be his boldest yet. Running 90km in a mascot suit isn’t just tough, it’s a hilarious, head-turning challenge that’s all about showing confidence in motion. And that’s what Shield is all about: moving boldly, sweating proudly, and staying fresh every step of the way.
So, whether you’re cheering from the sidelines, watching online, or running the race yourself, don’t miss the Shield Can Man. Snap a pic, post on social media and tag Shield ZA, give him a cheer, and follow his journey as he turns heads, spreads smiles, and watch him take the freshness to a whole new level.
You bring the heat. Shield brings the freshness.