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SlikourOnLife empowers South African creatives through New Fintech Solutions

SlikourOnLife

Johannesburg, 23 May 2023SlikourOnLife, the renowned South African Hip Hop and culture magazine turned content and influencer agency, is thrilled to now be offering fintech solutions dedicated to empowering the country’s creative community. With a focus on artists, musicians, entrepreneurs and creative enthusiasts with a passion for supporting the culture, SlikourOnLife will provide innovative financial solutions and tools to nurture these creators’ careers.

SlikourOnLife introduces two cutting-edge platforms: SOLDistro and SOLWallet. SOLDistro, an online music distribution platform, enables artists to effortlessly release their songs on all major streaming platforms and stores, with unlimited free music uploads. While also introducing an artist investment fund overseen by Prowess, a fund management company managing over 10 billion rands of investor money.This platform also offers promotional and financial tools to help artists build their careers while taking only a modest royalty fee.

Complementing SOLDistro is SOLWallet, an advanced transaction platform tailored to the needs of African creatives. Artists using international DIY distribution platforms who get paid their royalties through  global  fintech companies normally decide to forfeit their fees because of the tedious process to be onboarded that aren’t built to accommodate the locals. On the SOL Wallet users can add their bank cards, request a SOL Wallet virtual Mastercard with 0 transaction fees on POS platforms, facilitating secure sending and receiving of mobile payments.

Members will also enjoy exclusive rewards and discounts, with plans to provide creator loans against PO’s and royalties for creatives working with agencies  or musicians with a revenue track record from their streams in the near future.

SlikourOnLife will also unveil ‘BlackChain’, a creator B2B marketplace connecting businesses with talented creative freelancers that have been quality checked by procurement and production teams of SA most established agencies. This platform will streamline the process of finding professional suppliers while promoting the work of creative individuals.

Celebrating this significant milestone, Siya Metane, the CEO of SlikourOnLife, expressed his vision, “Our goal has always been to create an ecosystem that centres around the needs of creators and their consumers. The SOL journey was born out of a desire to empower creators of all kinds by providing them with not just the tools to refine their craft, but also the necessary resources to navigate the business side of the creative industry, reach their audiences and ultimately leave behind a lasting legacy for future generations.”

SlikourOnLife invites all creators and creatives, young or young at heart, to embark on this transformative journey. By harnessing the power of technology, finance, and creativity, SlikourOnLife is revolutionizing the landscape for South African creatives, empowering them to realize their dreams and shape a brighter future.

About SlikourOnLife:

SlikourOnLife is a dynamic digital media company with a focus on empowering creatives, musicians, and urban entrepreneurs, SlikourOnLife provides platforms such as SOLDistro and SOLWallet, offering innovative financial solutions and promotional tools. The upcoming ‘BlackChain’ creator marketplace is a B2B platform that will further bridge the gap between brands and creatives.

South Africa showcases its business events capability

IMEX Frankfurt

South Africa’s business events industry’s recovery is well underway as the destination’s pipeline of secured international and regional business events shows positive signs. The country is on a mission to secure even more events.

Today is the first day of IMEX Frankfurt, one of the largest trade shows in Europe for the business events industry, and Team South Africa, led by South African Tourism, is taking a clear message of an attractive and capable South Africa ready to welcome and host big and small events.

Armed with a clear mission and mandate to drive economic recovery, South African Tourism is leading a group of exhibitors, made up of South African business owners and officials to IMEX Frankfurt in Germany where they will, over the next few days, showcase the country’s Meetings Incentives Conference and Exhibitions (MICE) products. IMEX Frankfurt brings together global event planners and no less than 1000 buyers with significant buying power.

“We attend trade shows such as IMEX Frankfurt with a bold and unambiguous goal of getting even more business events hosted in South Africa. Through the variety of products that we take to IMEX Frankfurt, we show that our country has all the infrastructure and amazing beauty to host unique events that surpass expectations. At IMEX Frankfurt, we also collaborate with the rest of the African continent in driving the message of an attractive and capable continent,” says Zinhle Nzama Acting Chief Convention Bureau Officer, at the South Africa National Convention Bureau (SANCB), a business unit of South African Tourism.

“Our sector strategy, which focuses on attracting business events is aligned with our national government’s key priority areas. A big part of our secured events for the next few years cover sectors such as Medical Sciences, Life Sciences, Agriculture, Creative industries and Manufacturing. We are committed to driving this even more so that we can continue to meaningfully contribute to the Tourism Sector Recovery Plan,” adds Nzama.

By actively going out and securing these sector-aligned business events at trade shows such as IMEX Frankfurt, the South African business events sector contributes to the country’s economic development.

Additionally, in ensuring that South African Tourism advances the objectives of the Tourism Sector Recovery Plan (TSRP), the South Africa National Convention Bureau (SANCB), has been hard at work partnering with various cities and provinces to secure big events to be hosted in South Africa.  Already, various established international and regional meetings, incentives, conferences, and exhibitions are making a welcomed return with about 87 conferences secured to take place between 2023 and 2027 and contributing more than R2 billion to the South African economy,” adds Nzama.

These secured conferences are trade and knowledge-sharing platforms where economic development for these sectors takes place.

“At trade shows such as IMEX Frankfurt, we meet and connect with different partners and event organisers as well as association representatives who are looking for the next place or destination to host their business events. Through these engagements, we show them that South Africa is a great destination of choice as we have all the quality-assured facilities and venues and we pride ourselves on high service excellence,” adds Nzama.

Team South Africa will join other African countries such as Rwanda, Kenya and Uganda at IMEX Frankfurt in a show of force that Africa is indeed the best continent to host business events. This comes hot on the heels of Africa’s Travel Indaba recently held in Durban where the continent’s tourism sector once again cemented its message and position of a united African tourism sector serious about recovery and growth.

South Africa has regained its position as a top business events destination in Africa and ranks 42nd globally in the International Congress and Convention Association’s 2022 ranking, which was released in 2023. ICCA stands for International Congress and Convention Association and is a global organization that represents the international meetings, conferences, and events industry.

User experience on the Huawei P60 Pro is revolutionized by Huawei Mobile Services.

AppGallery

Huawei’s next-generation, open, and collaborative ecosystem keeps growing bigger and better, adding even more value to the company’s portfolio of cutting-edge mobile devices. HUAWEI P60 Pro, Huawei’s brand-new flagship smartphone, has officially made its worldwide debut, once again setting the benchmark for smartphone photography. With elegant design, outstanding performance, and a superior array of cameras, the HUAWEI P60 Pro is powered by Huawei Mobile Services (HMS).

HMS is totally aligned with our experience-first era, and since its inception, it has always emphasized delivering stellar user experiences. Huawei constantly optimizes and enhances the platform, integrating innovative features into its core capabilities.

HUAWEI AppGallery, the official app distribution platform for HUAWEI devices, has rapidly solidified its position as the world’s 3rd largest app marketplace, with over 580 million monthly active users whose numbers continue to rise. The strong support from 6 million registered developers has been key to AppGallery’s success, which celebrated its fourth anniversary in the Middle East and Africa (MEA) region in December 8, 2022.

In the MEA region, HMS has garnered more than 200,000 registered developers, and over 15,000 apps are now integrated with the HMS Core. By the end of 2022, the number of apps distributed via AppGallery outside of China has grown by 12% year-over-year. AppGallery remains dedicated to providing users with the finest local and international services and content. Takealot, Mr D, Superbalist and SuperSport, are just a fraction of AppGallery’s dozens of successful partnership stories.

HUAWEI Themes has also joined forces with renowned regional artists and prestigious partners to create exclusive, high-quality content for HUAWEI users. In addition, new design sets, under the theme “art meets technology”, was recently released on HUAWEI Themes.

In addition, HUAWEI Themes has recently partnered with Hamdan bin Mohammed bin Rashid Al Maktoum International Photography Award (HIPA) to bring an entire realm of award-winning photography to all HUAWEI smartphones, tablets, and smartwatches via a series of themes that Huawei users can download free of charge.

Petal Maps offers HUAWEI devices users a new and convenient way to explore the world. Petal Maps covers more than 160 countries and regions, boasting over 40 million MAUs, and can display map data in more than 70 languages. Its newest version offers an enhanced and unique navigation experience, providing drivers with precise guidance and personalized features.

HUAWEI Mobile Cloud is a comprehensive cloud storage service. It provides a secure and seamless synchronization among smartphones, tablets, and PCs, allowing users to access their data from any device, anywhere, anytime.

One of the main features of HUAWEI Mobile Cloud is its ability to automatically sync data between different devices. For example, if you take a picture on your HUAWEI P60 Pro smartphone, it will instantly appear on your MatePad or PC, without the need for manual transfer or uploading.

The HUAWEI Browser provides users with a convenient and seamless browsing experience across all their devices. With cross-device bookmarks, history, and settings management, users can easily access their browsing data from their smartphones, tablets, and PCs with a single touch using the same HUAWEI ID. This ensures that users can continue their browsing sessions from where they left off on any device, without any interruptions or manual syncing. Additionally, the browser’s secure and seamless synchronization capabilities make it easy for users to switch between devices and maintain the same browsing experience across all their devices.

Huawei Mobile Services are committed in developing new and innovative products in order to satisfy the expectations of consumers seeking the greatest mobile experiences of today. Meeting the growing needs for performance, connectivity, communication, and entertainment, designed to become an integral part of every modern consumer’s multifaceted lifestyle. But when outstanding hardware, like the HUAWEI P60 Pro, is paired with the powerful and ever-evolving HMS platform, the results are phenomenal. Thanks to the overwhelming, continuous support of our valued local and international partners, and the dedication of more than 6 million developers, the HMS open and collaborative ecosystem leads the way towards a smarter AI world for all.

As a thriving ecosystem, HMS not only drives user satisfaction but also provides excellent growth opportunities for Huawei’s partners. This year, Huawei’s leading programmatic advertising platform has been rebranded from “HUAWEI Ads” to “Petal Ads” to highlight the platform’s thrilling evolution. Petal Ads is working closely with a large number of third-party media in the region to create an expansive ads universe that supports display ads, app market ads, and search ads, ensuring businesses can connect with their customers precisely and effortlessly.

About Huawei Mobile Services (HMS)

Huawei Mobile Services (HMS) is a part of Huawei Consumer Business Group, which aims to provide a complete, all-scenario mobile ecosystem to Huawei device users. HMS users can enjoy official services such as AppGallery, Mobile Cloud, Themes, Video, Petal Search, Petal Maps and more which come along with EMUI. HMS covers users in over 170 countries and regions, serving as an ultimate and premium smart living experience to benefit every user. As the era of a fully connected world has arrived, HMS continues evolving to provide an optimised mobile experience and fulfil the commitment to bring the world closer.

Visit huaweimobileservices.com for more information on HMS.

5 Stunning facts and stats about mobile technology in Africa

Mobile technology has transformed Africa over the past two decades, enabling the continent to leapfrog fixed-lines and join a global digital economy. It has made the internet accessible to nearly everyone, transforming how we live, learn, work, communicate and play. It has become one of the most important economic sectors, catalysing significant job creation and development. For Africa Day 25 May, TCL shares how some facts and numbers about how mobile technology is transforming sub-Saharan Africa.

  1. Mobile penetration is close to 50%

Vast distances and underdeveloped infrastructure meant a telephone line was a luxury reserved for the rich in Africa until the arrival of the mobile phone. According to the International Telecommunication Union (ITU), there was only one fixed broadband line per 100 people in Africa by 2020. By contrast, there were more than 515 million unique mobile subscribers in sub Saharan Africa as of 2021. The GSM Association (GSMA) expects that number to rise to 613 million by 2025, covering 50% of the population. Around one billion SIMs are connected to African mobile networks, excluding licensed Internet of Things connections.

  1. Mobile telecoms has grown into one of Africa’s biggest industries supporting 3.2 million jobs

According to the GSMA, mobile telecoms has grown into a $140 billion industry in sub-Saharan Africa, representing 8% of GDP. By 2025, mobile’s contribution will grow by approximately $16 billion to almost $155 billion. The sector directly employs around 400,000 people. It also supports 2.8 million more jobs in the formal and informal economies.

  1. Nigeria is the country with the most mobile subscribers

Unsurprisingly, Africa’s most populous country has the highest number of subscribers. Nigeria had around 200 million mobile connections as of March 2022. South Africa, meanwhile, has more cellular connections than people. There were 109 million cellular mobile connections in South Africa at the start of 2022, equivalent to 180% of the population.

  1. There are more than 600 million mobile money accounts in sub-Saharan Africa

Banks have historically struggled to make financial services accessible and affordable to people in rural and poor areas of Africa. Most people depended on cash to transact, often needing to travel vast distances at great cost to draw money or make a payment. Since the launch of the first mobile money offerings, that picture has changed dramatically.

It has become easier for people to remit funds, get paid and transact straight from their phones. According to Euromonitor, there were over 600 million mobile money registered accounts and transactions valued at over $600 billion across sub-Saharan Africa in 2022. Sub-Saharan Africa accounts for just over half of active money accounts worldwide.

  1. Africans bought 73 million smartphones last year

According to IDC, around 73.4 million smartphones shipped into Africa last year. Devices costing less than $200 accounted for 82% of the total smartphone shipment. 5G devices’ share of the overall market is growing as major brands launch more flagship 5G smartphones, says IDC. It’s early days for 5G, but it promises to transform the internet experience across Africa as 5G services become more widely available.

Vodacom partners with South Point

JOHANNESBURG – Vodacom’s new OnPoint Mobile store has opened in Braamfontein. Developed in partnership with South Point, Braamfontein’s largest property owner and developer and home to more than 6 000 students, the new space delivers exciting retail design and curated consumer experiences to Africa’s largest academic district.

Not only is the store a space where students and young people can access the full suite of Vodacom products, but it is also intended to be a space where customers can learn, be creative and get connected. This next-generation store features a grandstand with bespoke graffiti as a backdrop. Desks will be scattered around the store so that it can serve as a space where students can hang out, work, study and get a coffee. There is also a central podium where talks can be held, unplugged musicians can perform or where specials can be displayed. Customers can visit Original Equipment Manufacturers displays at the store entrance where they will have the chance to test out and compare the latest products.

Oyisa Besman, Managing Executive, Vodacom Gauteng Region commented: “As Vodacom, we are always looking for new opportunities to engage with and speak to the youth market. Today, as much as 60% of Africa’s population is under the age of 25. By 2030, young Africans are expected to constitute 42% of global youth. As a brand, we need to come up with ways to speak to this market and to support them because they are the future. Our OnPoint mobile store is one way we are trying to do just that.”

Ndumiso Davidson, South Point CEO says, “The new OnPoint Mobile space delivers exciting world-class retail design and curated consumer experiences to the heart of Braamfontein, Africa’s largest academic district. It’s also no secret that “Braam” is celebrated as a neighbourhood – and rightfully so – where forward-thinking brands flex their creative muscles as they develop innovative new ways to engage the powerful youth market.”

The retail and experience space were designed by leading retail design firm BrandDNA. Adrian Whines, CEO of BrandDNA explains, “The store is particularly exciting for us as our office is based in Braamfontein. We are passionate about any project that will see the rejuvenation and success of the inner city.  Now, “Braam” will continue to enjoy upliftment, thanks to South Point and Vodacom. The success in “Braam” lies in the appeal to the youth, and the store is another example of what the neighbourhood offers the students.

The new store also aligns with Vodacom’s youth proposition, called Vodacom NXT LVL, which targets consumers under the age of 25. Vodacom NXT LVL focuses on giving young people access to affordable connectivity, empowering them with the skills they need to succeed in their future careers and provides them with the tools and technologies they need to realise a better future.

“Our goal is for the OnPoint store to serve as a space where students can access critical digital tools and resources,” concluded Besman. “And in doing so, the hope is that Vodacom can offer our youth customers the support they need to transform their lives for the better. ”

Visit the new OnPoint Mobile store: 66 De Korte Street, corner Bertha Street, Braamfontein; tel 010-025-4291.

Starbucks Rewards Programme

Discover a world of opportunity with Starbucks’ latest rewards programme, set to launch on May 24! We’re thrilled to announce this awesome update that brings you more ways to pay and earn stars towards incredible rewards.

More ways to pay.

We’re giving you the freedom to choose your preferred payment method. Whether it’s debit or credit card, Apple Pay, Google Pay, or other options, you can now earn reward stars with every purchase!

Stars add up fast.

Earning stars has never been easier or quicker with our expanded payment options. Watch your rewards accumulate faster than ever before. Plus, we’ve revamped the app’s design, making tracking your progress toward free drinks and food much easier and way more fun!

Gold Member perks.

When you become a Gold Member, you’ll unlock a range of exclusive perks. Enjoy early access to our latest beverage creations, selected syrups for free, and refills on brewed coffees. It’s our way of saying thank you for your loyalty!

Don’t miss out on this awesome update!

To access this incredible new rewards programme, just reset your password on launch day. It’s that simple! Get ready to embark on a journey of limitless possibilities and unrivalled rewards.

Important information: Two dark days ahead!

Please note that on May 22 and May 23, there will be two dark days when customers can’t transact on the app. We apologise for any inconvenience caused during this brief period, and we appreciate your understanding.

Download the Starbucks app now!

To enjoy the benefits of our new rewards programme, simply download the Starbucks app from the App Store or Google Play. Get ready to experience a whole new world of cosmic convenience, stellar rewards, and coffee-fuelled human connections.

Mark your calendars for May 24 as we launch a new era of Starbucks rewards. Prepare to elevate your coffee journey and reach for the stars with every sip!

Did you know?

Starbucks coffee is 99% ethically sourced and accredited by Conservation International under the C.A.F.E. Practices programme. Starbucks is committed to ethically sourcing coffee worldwide and including exceptional coffee from nine African countries – Rwanda, Uganda, Tanzania, Ethiopia, Kenya, Burundi, Zambia, Cameroon, and the Democratic Republic of Congo.

For more information, visit www.starbucks.co.za.

ISSUED ON BEHALF OF STARBUCKS BY ANGELFISH PR & EVENTS. FOR FURTHER INFORMATION PLEASE CONTACT ANNIE HODES ON 083 325 4445.

About Starbucks

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with almost 33,000 stores worldwide, the company is the premier roaster and retailer of speciality coffee globally. We bring the unique Starbucks Experience to life for every customer through every cup through our unwavering commitment to excellence and our guiding principles. To share the experience, please visit us in our stores or online at  www.starbucks.co.za.  Social media details @Starbucks_SA on Instagram, Twitter @Starbucks_SA Tik Tok @Starbucks_SA and @StarbucksSouthAfrica on Facebook

 

HUAWEI and Jacaranda FM announced their collaboration

Johannesburg, 22 May 2023 | Today two major brands HUAWEI and Jacaranda FM announced their collaboration for one of the most popular entertainment events on the music festival calendar – Jacaranda Day 2023.

Jacaranda Day captured by HUAWEI P60 Pro will take place at Idle Wild Country Estate, Centurion, Saturday, 12 August 2023 and tickets are available from www.jacarandafm.com. Adult tickets will cost R250pp, children under 13 may enter for R150pp, and family groups (2 x adults and 2 x children) will cost R700 per family to attend.

“What an event to look forward to! Collaboration and not mere sponsorship is what we’ve come to expect from prominent industry players. A powerhouse communications technology brand like HUAWEI collaborating with a radio station as beloved as Jacaranda FM, is going to set the barometer for family-friendly music events in Gauteng. Wait till you see the line-up!” comments Deirdre King, Managing Director of Jacaranda FM.

HUAWEI and Jacaranda FM have put together the best music festival line-up of 12 world-class musicians:

  • Refentse
  • Goodluck
  • Matthew Mole
  • Mafikizolo
  • Demi Lee
  • Martin Bester
  • DJ Kent
  • Rob Forbes
  • Early B
  • Prime Circle
  • Karlien Van Jaarsveld
  • Jo Black

Mr Jun Sun, General Manager Huawei Consumer Business Group South Africa says “This new collabration with Jacaranda FM, beautifully highlights how technology and music connect people. Huawei is all about understanding our consumers and their lifestyles. Music is a very important part of our everyday lives. Being able to bring South Africa’s top entertainment acts to our consumers is very important to Huawei. We are very excited to partner with Jacaranda FM and look forward to sharing this event with our consumers.”

Jacaranda Day captured by HUAWEI P60 Pro is the perfect family-friendly festival that celebrates the array of beautiful languages and genres of what Mzansi has to offer through music. Gates open at 10h00, the show starts at 11h00 and ends at 20h30. After five years of taking a break, Jacaranda Day captured by HUAWEIP60 Pro will be the hottest concert of the year.

 

Tags:Jacaranda FM  HUAWEI

 

Transform your wardrobe, save money and live in style this winter

The widespread adoption of smartphones has fuelled the rise of online shopping. Mobile commerce has allowed consumers to shop on-the-go, making purchases through progressive mobile apps. With this gloomy weather, why not sit on your couch and browse through the latest and greatest deals on one of the best online shopping platforms? From boots, to the famous capsule wardrobe, coats, and chunky knitwear, you’re guaranteed to find something you love.

This month on AppGallery, Huawei has listed SHEIN on their Editor’s Choice. With 281 million downloads and counting, this ultra-affordable online shopping hub will allow you to embrace winter, in perfect style. If you’re wondering why its amongst the best apps, read below:

It has affordable prices and it is convenient

SHEIN offers clothing at competitive prices, making it attractive to budget-conscious shoppers. The online shopping platform also offers unparalleled convenience, allowing consumers to browse and purchase products from the comfort of their homes. Online retailers often have lower overhead costs compared to physical stores, winning the hearts of consumers. They can take advantage of discounts, deals and price comparison websites to find the best value for their purchases.

A Trendy and diverse selection

Customers can access a wide range of clothing styles, including the latest fashion trends on SHEIN. Their inventory is constantly updated, catering to various tastes and preferences. Consumers can explore various brands, compare prices and access a global marketplace, expanding their choices.

With worldwide shipping, SHEIN also provides worldwide shipping, allowing customers from different countries to access their products.

The perfect combination of personalisation and recommendations

Online shopping platforms leverage data and algorithms to personalise  shopping experiences. They analyse user preferences, purchase history,and browsing behaviour to offer tailored recommendations, making it easier for consumers to discover relevant products.

User-generated content

SHEIN encourages customers to share photos of their purchases, creating a sense of community and social proof. Online shoppers have access to extensive user reviews and ratings, providing insights into product quality and customer satisfaction. This helps consumers make informed decisions and increases trust in online purchases.

SHEIN utilises social media marketing and collaborates with influencers to promote their brand, increasing its visibility and reach. With more visual content on platforms that consumers are already using, the chances of purchasing something are heighted.

Enhanced logistics and delivery

Ecommerce companies such as SHEIN have improved their logistics and delivery networks, enabling faster and more reliable shipping options. The advent of a delivery in two weeks, or slightly more, has significantly enhances the overall customer experience, especially when planning for a big occasion.

SHEIN has gained popularity for its low prices and frequent sales. If you haven’t already downloaded this app, do so today and you could get an extra 15% off on your first order. AppGallery also has more in store for you, with other great online shopping apps to explore. Check out these and other apps by clicking

Dondo Mogajane Steering the Moti Group through its strategic transition

Dondo Mogajane, CEO of the Moti Group

 22 May 2023: Changes in leadership often mark a significant turning point for companies. Each new leader brings a fresh perspective and a unique management style, inevitably introducing shifts in internal structures, business strategies, and even the company’s external image. Irrespective of the company or industry, its legacy or reputation, such changes are integral to fostering growth and innovation.

A change in leadership is not without its complexities. Notably, the Moti Group has faced substantial criticism in the media for running a widespread public relations campaign intended to realign our group’s external image with its internal restructuring and new vision.

It is important to keep in mind that a company is never just one person. It is a complex collection of many people from disparate backgrounds, each with unique ideas and capabilities. A CEO is charged with determining the overall direction of the company, but each person helps determine how that vision is finally attained.

Throughout my storied career in finance and governance, having served as Director-General of the National Treasury, and having helped to shape the country’s financial policies, I developed a profound understanding of the complexities that companies face, as well as the needs of our regulatory environment to ensure sound and unimpeachable business practices.

As I transitioned from the public to the private sector, I was driven by a desire to actuate change, foster innovation, and support community and youth development across Africa. My journey led me to the Moti Group – a company that aligned perfectly with my aspirations of creating a leading black-owned business recognised around the world.

I made it clear to our internal and external stakeholders, from my first day as CEO, that I intended to bring about companywide change and, effectively, reposition the group in the wider market. The group and its management team welcomed the changes I envisioned.

Repositioning a brand around a new CEO, however, can be complex and filled with pitfalls – especially for a company such as ours that has faced its share of reputational challenges.

Communicating our internal changes has therefore been vital to ensuring widespread stakeholder buy-in and restoring trust in the market. Revealing a shift in focus has allowed our company to act with transparency, strengthen relationships with customers and partners, and address reputational concerns proactively and authentically.

To accomplish this, we have utilised paid-for marketing and public relations initiatives to articulate our company’s evolving narrative, highlighting our vision, progress, and commitment to stakeholders, reinforcing its position in the market. Despite insinuations made by determined critics, these efforts have not been secret – which is why we have focused on some of the biggest and most respected publications in the country.

To proudly publicise our new direction and leadership, we have taken out multiple paid newspaper advertorials and advertisements, conducted multiple on-air interviews, shared new social media posts and vlogs, and erected a few billboards.

This is not uncommon for companies looking to reimagine and reposition themselves. In fact, it has been the norm for company transitions around the world over for decades. It is industry standard to make a large public relations and marketing push in announcing any sizeable company changes, and to leverage the public and media’s interest.

The Moti Group is on a new path, and we have enjoyed sharing the news of our ground-breaking initiatives, which has been met with extremely positive feedback. To those critics who have maligned our efforts, I would like to emphasise that I am working closely with all management to chart a new course for our business. There are thousands of employees who are dependent on us for their livelihoods, and we firmly believe that we can create a positive and lasting legacy for the benefit of current and future generations.

Looking ahead, I’m excited about the journey that the Moti Group is embarking upon. With the collective expertise and dedication of our employees and partners, and mutual respect between the group and the media, I am confident that this transition will be an ongoing success. We envision a future that not only reflects our aspirations for growth and innovation, but resonates with the communities we touch throughout Africa.

Tags: Moti Group  Dondo Mogajane

Boerewors entries for 2023 competition now open

Shoprite and Checkers are calling all chefs, cooks and boerewors enthusiasts to enter their sizzling recipes into the 31st annual Championship Boerewors competition.

Entries close on 16 June 2023 and the winner will walk away with the coveted title of South Africa’s Boerewors Champion and a brand-new Toyota Fortuner 2.4 GD-6 RB MT valued at
R650 000.

“Winning the competition was an incredible experience. I didn’t think I’d win at the first try. Now I know that nothing can stop me from achieving what I want, not even my age,” says Welcome Magoso (24), last year’s winner.

“I would encourage anyone with a good recipe to give it a go because it might change your life. My friends have been asking me for advice about how to enter and I hope they do.”

Launched in 1992, the competition has attracted boerewors makers from all walks of life over the past three decades.

The winning boerewors will be available for purchase at Shoprite and Checkers stores nationwide. “The best part of winning the competition is seeing people purchase and enjoy something I created,” confirms Welcome.

The competition will be judged by a panel of culinary experts from the South African Chefs Association (SACA). All recipes will go through a validation process and must adhere to the guidelines for making traditional boerewors. Once validated, the judges will shortlist 30 recipes before narrowing them down to the top 10 finalists.

Shoprite and Checkers will then invite the top 10 finalists to a special event where they will prepare and cook their boerewors for the judging panel. The winner will be declared on the same day and will walk away with incredible prizes and the esteemed Championship Boerewors maker title for the year 2023.

The winner and runners up will take home:

  • First prize: A new Toyota Fortuner and R20 000 in cash
  • Second prize: R50 000 in cash
  • Third prize: R30 000 in cash

For more information and to enter, visit the official website: www.championshipboerewors.co.za.

Tags: Championship Boerewors competition.

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